Squarespace and SEO (Search Engine Optimisation)

SEO is an important factor to consider in all web projects.

Google Ads are a good option but can be very expensive. There is also a trust factor to “natural SEO results” rather than ads.

SEO changes constantly and it can be a battle to keep up with it.

I’m a big fan of Notion and I have checklists for everything!

Here’s our 10 Point Checklist for making sure everything has been completed for “on-page” Search Engine Optimisation and your website will rank well in Google.

10-Point SEO Checklist

1. Descriptive file names on all images - e.g. thistle-and-fern-delivery-van.jpg

2. Descriptive title tags and header tags - H1, H2, H3, H4

3. Descriptive Alt tags on all images

4. Images optimised and checked with google Pagespeed

5. All product pages contain descriptive URLs, e.g. - https://website.com.au/order/category/descriptive-file-name

6. Custom Social Sharing thumbnail

7. Permanent 301 redirections from the old website to the new website to maintain your “Google Juice”

8. Google Analytics setup and integration with Squarespace Analytics and Google Analytics

9. Connect and verify the site with Google Search Console

10. Submit XML sitemap to Google Search Console

    and a bonus point!

11. Check for any broken links and pages (404) using Google Search Console